Hot on the heels of further senior appointments, and a double award win at the CIPR Midlands PRide Awards, Derby-based full-service agency Balls2 Marketing is on track for its ambitious growth targets.
Following the agency’s senior leadership team restructure in the spring, duo Katie Bregazzi and Lauren Doyle, who have taken the helm at the agency, have powered forward to drive transformational change and meet business targets to double turnover and team size in three years.
Appointing Julie Bednall as account director, the agency has added strength and depth to its team, whilst diversifying its market capabilities and experience in the construction and retail sectors. With 18 years’ experience in marketing and communications, Julie boasts career experience at ITV, HomeServe and most recently the Bristan Group.
Katie Bregazzi, operations director, says: “It’s an exciting time in our journey at Balls2 Marketing and Julie’s appointment and sector experience in the construction and home improvement industry, is integral in helping us achieve our goals.”
Adding to the agency’s success journey so far this year, Balls2 Marketing is also celebrating being recognised in two categories at this year’s CIPR PRide Midlands awards, winning silver for Best Construction, Property or Infrastructure campaign and gold for Best Event for Everglade Windows’ Road to 2030 Customer Conference.
The CIPR PRide Award judges commented: “Underpinned by detailed research and a strong commitment to raising awareness of mental health issues within the construction sector, this Road to 2030 event for Everglade Windows, organised by Balls2Marketing, outperformed all its target objectives.”
