Egg producer, Noble Foods is embarking on its next venture with a substantial investment in an added-value manufacturing site.
In addition to recent acquisitions in animal feed and agriculture, this strategic move, set to begin production in the summer in Leicestershire, signifies Noble Foods’ decision to diversify its offerings and expand its Consumer Foods business beyond traditional shell egg.
Noble Foods aims to build on its legacy at the new 10,000 sq m manufacturing site by introducing a range of pre-prepared foods using eggs. At its peak, the site has the potential to use over 1.6 million eggs per week.
Aimed at the retail, Quick Service Restaurant (QSR) and wholesale market, foods including omelettes, egg bites, and frittatas will be made at the site, with a pipeline of innovative new egg-products already in development.
Will Cadbury, Added Value Business Lead at Noble Foods, said: “I’m excited that our new investment will help us in our ambition to create more egg-based foods, in different formats, so that more people can enjoy eggs throughout the day.”
“We already know that eggs are one of the most versatile and nutritious foods, with the lowest carbon output of any animal protein,” Will continued. “This aligns brilliantly with our purpose ‘To better nourish people, animals and planet’ and our investment will really help to accelerate that, by providing more eggs, for more people, on more occasions.”
The Leicestershire manufacturing site, formerly dedicated to producing desserts, will offer up to 150 jobs in its phased opening.
Will added: “Opening a new facility is a big moment for all of us at Noble Foods and I can’t wait to see the products coming off the line in the coming months. It’s fantastic that our investment will create new jobs in Leicestershire too, and opportunities for colleagues to develop their careers.
“We will be bringing nutritious and convenient products to our customers, several of whom already share our excitement. Combining our deep understanding of farm to fork, along with food and manufacturing experience, gives our customers the confidence they’ll be benefiting from qualities synonymous with Noble Foods.”