Dan Orton has joined Aspire CRM, the Derby-based Salesforce Partner, and will be responsible for the delivery of projects for both the commercial and public sector.
Dan will be working with both the client teams and the technical delivery team at Aspire CRM and will be responsible for driving customer success across all projects.
Dan has had over 15 years’ experience in IT, managing teams in sales, project delivery and service delivery and will bring a wealth of knowledge and experience into the business.
Another part of the role as alliances manager will be to strengthen relationships with strategic partners to enhance solution offerings and commercial streams.
Dan said: “Having spent the vast majority of my career servicing enterprise IT clients in the maintenance space I felt like I needed new challenge with company that has the right culture fit and the desire to do right by the customer every time.
“From the initial conversations with the Managing Director, Richard Ashmole, plus people I knew who already worked in the business, it was clear to see we all shared the same values which isn’t something I’d experienced previously.
“I’ve also been lucky to have worked closely with Salesforce in the past and have been part of a team that designed and implemented various different process flows and automation in a previous business and really enjoyed how a system can really work for you and not just be a place to log sales opportunities. I’d often joke saying ‘We are in the wrong business’, not realising at the time this was likely to be my next career goal.”
Richard Ashmole, Managing Director, Aspire CRM, said: “As we continue to grow as a business it was clear that we needed someone full time to manage our overall project delivery and relationships.
“Having spoken with Dan and understood his values and his previous experience it was clear he was the right individual to help us continue our growth and customer success. It’s a key position for the business, one that requires excellent people skills, stakeholder management and a commercial acumen. Dan ticks all of these boxes and we can’t wait to get started together.”
