Lincolnshire Co-op has taken a radical step in its search for about 30 new stores by offering a £5,000 finder’s fee to anyone who can identify a suitable location including in Leicestershire and Nottinghamshire.
It has pledged to pay the money when stores are opened on the identified sites as it seeks to expand its food business by about a third.
Following a £1.8m investment, Laceby Food Store near Grimsby opened in late June, and Scartho Food Store, also near Grimsby, opens this week.
As well as building new stores, the Co-op is open to renovating existing buildings, taking on freehold and leasehold sites, and business acquisitions.
The retailer has expressed interest in sites within Lincolnshire, Nottinghamshire, South Yorkshire, Cambridgeshire, Leicestershire, and North Norfolk.
Steve Leach, Lincolnshire Co-op’s COO, said: “We have an ambition to be the UK’s fastest growing co-operative, and we’re keen to deliver even more valued services.
“We’re driven by our purpose, which is to make life better in our communities. Having a presence in more communities means we’re able to make even more of an impact.”