Small Business Britain is partnering with Adobe Express to launch a free six-week marketing programme aimed at helping small businesses improve their branding and sales strategies. The initiative comes in response to research showing that over 60% of small business owners prioritise sales and customer acquisition, while nearly half want to enhance their social media marketing skills.
Starting on February 25, 2025, up to 500 small businesses across the UK will have the opportunity to join the Small Business Britain x Adobe Express Marketing School. The programme will focus on key marketing areas such as brand identity, social media strategies, and video marketing. Participants will gain hands-on experience using Adobe Express, a design tool that allows users to create professional-quality marketing materials without prior design expertise.
Each week, Adobe’s Senior Manager of Product, Andy Lambert will lead interactive workshops designed to provide practical marketing insights. The course will include live demonstrations, showing how businesses can quickly create standout content, from social media graphics to branded materials. Participants will also have access to a LinkedIn group to connect with peers and share learnings.
The programme aims to give small business owners the tools and confidence to elevate their marketing efforts, making professional design and content creation more accessible.