Nottingham-based thought leadership specialist, Press For Attention PR and Thrive Online Group UK, a digital marketing powerhouse with roots in South Africa and a new Nottingham base, have announced a strategic partnership.
This collaboration comes as Thrive Online Group UK rolls out its new UK office, headed by Mark Futcher from their West Bridgford HQ, and promises to enhance PR and digital marketing solutions for the clients of both businesses.
Led by Greg Simpson, a former business journalist and published author on PR, Press For Attention PR works with clients across the UK and internationally, with a focus on experts and thought leadership driven campaigns.
Thrive Online Group UK, with its digital advertising, web design, and SEO services, offers cost-effective solutions via their South African operations, seamlessly managed by their Nottingham team, led by Futcher.
The firm’s clientele ranges from large blue-chip financial service companies to local county sports, international hospitality and tourism and regional business services.
Greg Simpson, founder of Press For Attention PR, remarked: “We’re both big sports fans and whilst I’m a tennis player and Mark’s a cricketer there’s definitely a rugby vibe here in terms of playing to our different sizes and strengths. It all comes down to finding that perfect balance. Either way, we’re both aiming for a conversion, marketing wise, for our clients.”
Mark Futcher, director at Thrive Online Group UK, added: “Just like our nations’ epic battles on the rugby field, our collaboration is set to bring out the best in both teams. Our clients will benefit from the efficiencies and expertise of our South African team, ensuring high-quality, cost-effective solutions with the highest levels of account management and customer service from right here in Nottingham.”
This partnership will offer a comprehensive suite of services, including strategic PR campaigns, content marketing, digital advertising and tailored advisory services, designed to help businesses tell their stories more effectively.