Eden PR have been appointed to lead the PR strategy and delivery for the first and only all outstanding/excellent schools group in the UK.
The Nottingham based agency has been selected as the agency of choice by Forfar Education to lead on the PR activity programmes for its expanding network of independent preparatory schools following a detailed proposal, pitch and chemistry meeting.
Founded in 2016, Forfar Education, which has a strong family ethos at its heart, currently owns and manages several of the UK’s leading prep schools. These include Cameron Vale in Chelsea, Horris Hill in Newbury, The Gleddings in Halifax, Brackenfield School in Harrogate, Park School in Bournemouth and Argyle House School in Sunderland. The group’s aim is to create inspiring schools that teach self-belief, deliver academic excellence and produce pupils who are confident, kind, resilient, happy and equipped to navigate and succeed in whatever the future may bring.
Director and Head of New Business at Eden PR, Emily Winsor-Russell, said: “We’re delighted to announce that we’ve been appointed by the leadership team at Forfar to deliver a headline-making, thought-leader creating PR approach for its network of excellent schools.
“As many of the Eden team are parents themselves, with personal backgrounds linked closely to the teaching profession, our understanding of the important themes, opportunities and challenges for the school sector is intrinsic – we’re naturally inclined to identify and develop impactful and brand-elevating media relations for Forfar. Getting to know the school leaders has been a real pleasure and we’re thoroughly enjoying working alongside such passionate and inspiring educators.”
In the past year, we have expanded our extensive media relations services alongside an established digital and social marketing offer. Working with some of the most well-known names in sectors across the UK from logistics to property, recruitment and insurance to funeral care, alongside event and exhibition support, we have continued to grow the team and range of services since 2000, delivering exceptional results for clients requiring creative, eye-catching and headline-grabbing media relations and communications strategies.
Marketing Director at Forfar Education Claire Grundy said: “The Eden team stood out to us from our very first contact with them as being immersed in and extremely knowledgeable about the topics that matter to our schools. They demonstrated a clear, innovative and engaging vision for where we should take our media communications strategy and have immediately hit the ground running with excellent press content across the group. We’re looking forward to expanding our footprint across the UK and showcasing the fantastic news stories from our schools in partnership with Eden.”
Situated in the heart of Nottingham’s historic Lace Market, we are a team of public relations experts with a wealth of knowledge and exceptional track record across B2B and B2C portfolios. The team combines a mix of communications professionals from a tapestry of backgrounds, from journalism marketing to stakeholder comms and social media. Contact us now to discuss your PR needs or to chat about how our services can help boost the reputation and build awareness of your business, brand or campaign.
