SMB College Group are participating in the CEO Sleepout to help raise awareness for the vitally important cause of tackling homelessness, and to fundraise for the brilliant work done by the charity and our partners at The Leicester Tigers Foundation.
The sleepout will take place at Leicester Tigers’ home ground, the Mattioli Woods Welford Road Stadium, on the 6th of April this year.
Participating for SMB College Group will be Principal and CEO Dawn Whitemore, Jade Brindley (Director of Marketing and Business Analytics), Chesney Hassell (Lecturer and Work Based Learning Lead), Louise Whitemore (Careers, Work Experience and Destinations Manager), and Debbie Keegan (Director of Employer Engagement).
CEO Sleepout invites business leaders across the country to come together and sleep rough, raising money and awareness in the fight against poverty and homelessness in the UK.
Nearly 400 homes are made homeless every day in the UK and new research from Shelter shows that at least 271,000 people are recorded as homeless in England, including 123,000 children, with numbers predicted to rise even more post pandemic.
At SMB College Group, we believe everyone deserves the right to shelter and nobody should be forced to sleep on the streets, which is why we are supporting and participating in the CEO Sleepout and helping families, children and people that are in temporary accommodation or those threatened with homelessness across the UK.
Dawn Whitemore, Principal at SMB College Group said “As a college we believe in empowering people and ensuring everybody has the opportunity to achieve their full potential. By donating a night of our time and supporting the CEO Sleepout, we hope it will go some way in enabling opportunities to be created for those that find themselves facing tough times. We have a responsibility to do everything we can to provide everyone with the chance to reach their true potential and achieve their dreams.”
The CEO Sleepout charity was formed in 2013 and, so far, more than 5000 executives have raised £3,000,000, donating to over 100 charities and changing countless lives. But there is still so much to be done!
Learn more and support our Leadership team by donating at: https://www.justgiving.com/team/smbcollege
