Sunday, February 2, 2025

Corporate ambassadors unite for CEO Sleepout’s cause

National charity CEO Sleepout, which is dedicated to tackling homelessness and creating social impact, has launched its corporate ambassadors’ programme for compassionate people across the country to get involved in.

The ambassadors in Nottingham, which include Deborah Labbate from Nottingham City Business Club and Stephanie Revill-Wiseman from Halo Recruit, have been recognised for their exceptional commitment and unwavering support of CEO Sleepout over the years. With their dedication to the cause and influential networks, the corporate ambassadors will play a vital role in championing the mission of CEO Sleepout in their respective cities.

Chief executive of CEO Sleepout Bianca Robinson said: “I’m delighted the corporate ambassadors’ programme has launched.

“The ambassadors that have been selected are passionate about creating social value within their business communities and take pride in raising awareness for CEO Sleepout among their networks. Many have participated in multiple sleepouts or raised substantial funds for the cause, demonstrating their genuine commitment to making a positive impact.”

Becoming a corporate ambassador is an exclusive invitation extended only to those individuals who have exhibited exceptional commitment and dedication to the charity in tackling the levels of homelessness and raising much-needed funds for frontline charities across the country.

Deborah Labbate is the president of Nottingham Business Club and will be recruiting members from the club to join this year’s CEO Sleepout event. She was delighted to be asked to become an ambassador for the charity. She said: “I’ve done all sorts of fundraising in the past for various causes and this year I’m making it my mission to raise funds and awareness of homelessness in my hometown of Nottingham.

“The local beneficiary charities Emmanual House, The Friary and Notts County Foundation do amazing work supporting those who face the challenges that come with homelessness including unemployment, mental illness, addiction, exposure to crime and disease as well as loneliness, isolation and often fear.”

Encouraging people to get involved, she added: “Do it. The one night will leave something with you that you will remember for a long time and you will have made a huge lasting impact on the lives of others.”

Sales director from Halo Recruit, Stephanie Revill-Wiseman was honoured to be asked to become an ambassador earlier this year.

Speaking of how she first got involved, she said: “I was doing research on homelessness and CEO Sleepout appeared. By raising awareness and offering assistance, we can work towards alleviating suffering and improving the lives of millions of people across the UK.

“Sleeping out allows you to gain firsthand experience and develop a deeper understanding of the challenges faced by many individuals. As a business leader, your participation inspires peers, employees and community members to get involved and make a difference. By leading by example, you can create a ripple effect of positive change.”

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