Nottingham-based web design agency, Strafe Creative, has been named as finalists in The Drum Awards for the Digital Industries, a prestigious national award that recognises the companies and people behind the most effective and innovative marketing.
Strafe has been listed in the Best Website Design Category for its work with Adventure Base, a leisure, travel and tourism company which specialises in creating and delivering unforgettable mountain experiences.
Located in Nottingham’s Creative Quarter, Strafe has been selected ahead of other top agencies in the UK, including many leading London firms.
Launched in 2006, The Drum Awards for the Digital Industries is a global competition. Each year, it attracts entries from some of the most remarkable marketing and advertising talent from around the world whose work is judged by senior figures from international brands, global consultancies and fast-growing independent agencies.
In 2021, the jury comprises representatives from Unilever, The Lycra Company, TSB, Boots UK, Ketchum, Getty Images and the US Chamber of Commerce.
Ross Davies, director and co-founder of Strafe Creative, says: “I am delighted that Strafe has been selected as a finalist and that we are competing alongside some of the leading agencies in the UK. Our work is being judged on our design capabilities and the strong results we have delivered for our client.
“We are focussed on conversion led design, helping our clients convert more enquiries into sales. Our work with the Adventure Base has done just that. The website we designed has helped Adventure Base convert more sales and is therefore supporting the growth of their business.”
Everyone at Strafe is hoping it will be a case of ‘two out of two’ on the night, following the success of Open Kitchens at the CSR Excellence Awards. The Strafe team worked alongside others in the creative and hospitality sectors at the height of the pandemic in 2020 to create Open Kitchens, an initiative that brings together restaurants and their local communities to fund, produce and deliver free meals to vulnerable people.
Ross Davies adds: “The Open Kitchens scheme is something we as a company are hugely proud of being involved with. During the pandemic we managed to retain all staff and, although working remotely, were open as usual. This meant we were able to use our expertise to help Open Kitchens and widely support vulnerable people and the local restaurant industry.”